With society changing so rapidly and dramatically, how can your ministries keep up? Churches don't exist in a vacuum, but are part of a cultural context. To be most effective in ministering inside and outside the church, Christians needs an understanding of the social and spiritual trends shaping the institutions and individuals in their world.

In this unique, informative seminar, George Barna will describe the emerging trends that are impacting your ministries today, and will in the months and years to come. You'll learn how to identify the trends that affect our society as a whole and your community in particular. You'll learn how to adapt, flex, regroup and rethink as you develop your ministry goals and strategies.In addition to presenting his important statistical research, George will interview pastors who have developed effective ways of using this research data to enhance their ministry efforts. This practical, hands-on input from your colleagues in the trenches will encourage you and help you respond to current trends as you minister in your community.

George Barna is the Directing Leader of The Barna Group, Ltd.; located in Ventura, California. The Barna Group analyzes American culture and creates both resources and experiences which facilitate moral and spiritual transformation. George has written more than 30 books, including such bestsellers as The Frog in the Kettle, A Fish Out of Water, Think Like Jesus, and Transforming Children into Spiritual Champions. George Barna is in-demand for his teaching and expertise, speaking at conferences, churches, universities and seminaries throughout the country. He is a regular speaker on CCN training broadcasts.

Barna is frequently relied upon by journalists, educators, clergy, business executives and policy officials to understand and interpret today's culture. Many people know Barna from his intensive seminars for church leaders based on original research and designed to help churches be more authentic and effective in ministry. He is a popular speaker at ministry conferences around the world, and has taught at several universities and seminaries. He has served as a pastor of a large, multi-cultural church and has been involved in initiating several new churches.