There's a huge difference between the one-time, blockbuster event and an on-going, transformational men's ministry.

One has high emotional value and catalytic energy, but lacks staying power. The other requires intelligence and intentionality and has the potential for long-lasting results.

As Kenny Luck puts it, "One transformed man transforms many things." So too, a vital men's ministry can make an exponential impact on your church and community.

Join CCN and Saddleback Church's Kenny Luck to learn The 4 Essentials for a Strong Men's Ministry.

The key to men's ministry - according to Luck - is to view it as a culture rather than an event... It's more about the process of becoming a better man.

You'll learn that building a strong men's ministry requires four important cornerstones:

• Strong "Funnels" for Gathering Men
• A Strong Spiritual Pathway or Process.
• A Strong Relational Infrastructure of Leaders.
• A Strong Alignment to the Mission and the Vision of the Local Church.

Success doesn't happen overnight, but leaders and visionaries who are willing to take the long view - and concentrate on doing a few things consistently - will reap the rewards!

Kenny Luck is president and founder of Every Man Ministries and coauthor of the best-selling Every Man, God’s Man and the Every Man Bible Studies. He is the Men’s Pastor and leads the Men's Interactive Bible Study at Saddleback Church in Lake Forest, California, where he serves as a member of the teaching staff. He has served as a former missionary with Campus Crusade for Christ, the Communications Director for the Josh McDowell Ministry and the CEO of New Life Clinics West. He has authored 15 books. A sought-after, speaker on men's issues, Kenny has seen God reshape and remold men's lives firsthand. He has extensive knowledge and experience counseling and "hanging" with young men from every background imaginable.